The Complete Guide for Real Estate Buyers & Purchasers
Whether you are buying your first investment property or adding to a portfolio of hundreds, understanding how the real estate marketing ecosystem works helps you find better deals faster. This guide is for purchasers who want to buy smart and move fast.
How to Get on Buyer Lists
The best off-market deals go to buyers on active investor lists before they hit the MLS. Join local REIA groups, connect with wholesalers on Facebook, sign up for investor email lists, and tell acquisition companies exactly what you are looking for (markets, price range, property type).
Evaluating Off-Market Deals
- •Run comps on recently sold similar properties
- •Get independent repair estimates—never trust seller estimates alone
- •Verify title, liens, and encumbrances before committing
- •Calculate all-in cost: purchase + rehab + holding + closing
Financing Your Purchases
Cash buyers close fastest and get the best prices. If you need financing, line up hard money lenders, DSCR loan providers, or conventional lenders before you start shopping. Pre-approval letters help you win deals against competing buyers.
Working with Wholesalers and Investment Companies
Build relationships with 3–5 reliable wholesalers in your target markets. Respond quickly when deals hit your inbox—good deals sell in hours. Be honest about your criteria and close rate so wholesalers prioritize you.
Book a meeting or call 715-504-0805.
Frequently Asked Questions
How do I find off-market real estate deals?
Join investor networks, get on wholesaler buyer lists, attend REIA meetings, drive for dollars, and build relationships with acquisition companies in your target markets.
What is a good ROI for investment property?
Most investors target 8–12% cash-on-cash return for rentals and 15–25% ROI for fix-and-flip projects, depending on market and risk tolerance.
Should I buy on the MLS or off-market?
Off-market deals typically have less competition and better margins, but MLS properties offer more transparency and easier financing. Use both channels.
